$re = '/\[media[^\]]*?\]([\s\S]+?)\[\/media\]/i';
$str = 'string(176) "[flash]http://player.youku.com/player.php/Type/Folder/Fid/23690216/Ob/1/sid/XOTU1MjU3NjU2/v.swf[/flash][media=x,500,375]http://v.youku.com/v_show/id_XOTU0MDE3MzEy.htm[/media] "
';
preg_match($re, $str, $matches, PREG_OFFSET_CAPTURE, 0);
// Print the entire match result
var_dump($matches);
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for PHP, please visit: http://php.net/manual/en/ref.pcre.php