$re = '/\[url]https:\/\/(?:www\.)*+youtube\.com\/watch\?v=([\w\-]+)\[\/url\]/Uis';
$str = '[url]https://www.youtube.com/watch?v=hXxQhbmjE7o[/url]';
$subst = "[media=youtube]\1[/media]";
$result = preg_replace($re, $subst, $str, 1);
echo "The result of the substitution is ".$result;
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for PHP, please visit: http://php.net/manual/en/ref.pcre.php